We are always delighted to learn about different commercial applications using our natural emollients. With over 60% of HAPPI’s Top 30 International and 50% of Top 50 US Personal Care brands using Meadowfoam Seed Oil, we like to check in periodically and see what types of products using our oils are trending commercially. Here’s what we found.
Lip, Body, Face but mostly HAIR!
Four main product types using Meadowfoam Seed Oil seem to be hitting the market right now:
- Lip care and color cosmetics
- Body applications
- Face creams and well-aging products
- Haircare products
Of these, we are seeing *a lot* going on in the haircare space, particularly. Here are a few of our favs.
Meadowfoam Seed Oil (MSO) is a featured ingredient in Dr. Organics’ line of Calendula shampoos, conditioners, moisturizers, and baby products.
Masks, masks, EVERYWHERE!
Another key product category for MSO is hair masks and hair conditioning treatments. We are delighted to report that recently Aveda’s Botanical Repair Intensive Strengthening Mask (made with MSO) tops the Guardian’s list of “Ten of the Best Hair Masks” list (posted October 3, 2021). Another notable hair mask using MSO is KMI’s Noughty To The Rescue Intensive Moisture Treatment for frizzy and damaged hair.
Guide Formulations using MSO
If you are looking to develop your own hair mask product, our Applications Lab has developed a lovely guide formulation for a Natural Botanicals Hair Mask using both our MSO XPR and Daikon Seed Extract (DSE) (both Ecocert/COSMOS Approved). This formulation provides JUST THE RIGHT level of moisturization, strength, shine, and detangling without weighing hair down. It’s a game-changer for many different hair types. We also have additional guide formulations for healthy hair, beard, and scalp care to jumpstart haircare product development. Check out our Hair and Body Guide Formulations Library as well as our Hair, Beard, and Scalp Wellness Guide.
If you’d like to learn more about commercial products using either MSO or DSE, make sure to pin our Natural Plant Products Pinterest page. We add new pins frequently so check-in often to learn more about some of the exciting products using Meadowfoam Seed Oil that are hitting the market. And, if you have a commercial product using MSO or DSE that we missed, let us know at firstname.lastname@example.org and we’ll add it to our boards!
Wishing you WELL!