Responding to consumer demands, NPP releases Ecocert and COSMOS approved Meadowfoam Seed Oil XPR.
Salem, OR ─ August 1, 2019 ─ Natural Plant Products, Inc. (NPP) a producer of natural botanical oils/extracts from Oregon-based co-op member farms, has formally released Meadowfoam Seed Oil XPR, a mechanically extracted version of their Meadowfoam Seed Oil, their first new product introduction for the oil producer in eight years.
Meadowfoam seed, the source of Meadowfoam Seed Oil XPR, is grown in the rainy Willamette Valley of Western Oregon, USA by the co-op’s close to 50 member farms. NPP supplies about 90% of the global market for the ingredient. More than twice as stable as popular jojoba oil, luxurious and fast-absorbing Meadowfoam Seed Oil is used globally in a variety of hair, skin, lip and body product applications.
Developed to meet evolving consumer demand, Meadowfoam Seed Oil XPR is mechanically extracted and refined to meet Ecocert/COSMOS Approved standard for cosmetic ingredients. This is appealing to formulators responding to clean beauty trends where supply chain transparency and responsible ingredient sourcing is seeing considerable scrutiny from discerning consumers.
"El desarrollo de nuevos productos para el mercado no es una hazaña pequeña para una empresa de nuestro tamaño", dice Mike Martinez, CEO de `sNPP. "Tenemos una reputación bien establecida por desarrollar materias primas de alta calidad para mantener, así que necesitamos estar absolutamente seguros de que lo hemos hecho bien".
Getting Meadowfoam Seed Oil XPR ready for market has included formulating and testing guide formulations with XPR in the company’s Salem, Oregon Applications Lab and introducing the product to select global partners over the last year.
“Meadowfoam Seed Oil XPR matches the specs of our flagship Meadowfoam Seed Oil so is easy to plug in to existing MSO formulations,” explains Martinez. “It’s more expensive to produce at this point, but, given its slightly lighter color and cachet of meeting Ecocert, COSMOS and NPA standards, commitments for industry uses have been strong so far. Also, since the product is essentially a uniquely Pacific Northwest story, that has a lot of appeal for brand managers looking for a great natural, ‘pride-of-place’, ingredient story.”
Acerca Natural Plant Productsde, Inc.
Natural Plant ProductsInc. es la filial de fabricación y comercialización de OMGuna cooperativa de granjas multi-generacionales en la región Willamette ValleydeOregon.USA.. Esta relación garantiza que OMG Los agricultores reciben un rendimiento justo por sus cosechas y ayudan a preservar la comunidad agrícola regional. La naturaleza verticalmente integrada de la organización asegura el suministro de materias primas especiales de `sNPP, permite al personal de la compañía implementar múltiples procedimientos de control de calidad en cada paso de la producción, y garantiza la transparencia operativa. Además, la cooperativa dedica un agrónomo a apoyar, monitorear y maximizar la producción de cultivos sostenibles.
Más información en https://www.meadowfoam.com
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