Responding to consumer demands, NPP releases Ecocert and COSMOS approved Meadowfoam Seed Oil XPR.
Salem, OR ─ August 1, 2019 ─ Natural Plant Products, Inc. (NPP) a producer of natural botanical oils/extracts from Oregon-based co-op member farms, has formally released Meadowfoam Seed Oil XPR, a mechanically extracted version of their Meadowfoam Seed Oil, their first new product introduction for the oil producer in eight years.
Meadowfoam seed, the source of Meadowfoam Seed Oil XPR, is grown in the rainy Willamette Valley of Western Oregon, USA by the co-op’s close to 50 member farms. NPP supplies about 90% of the global market for the ingredient. More than twice as stable as popular jojoba oil, luxurious and fast-absorbing Meadowfoam Seed Oil is used globally in a variety of hair, skin, lip and body product applications.
Developed to meet evolving consumer demand, Meadowfoam Seed Oil XPR is mechanically extracted and refined to meet Ecocert/COSMOS Approved standard for cosmetic ingredients. This is appealing to formulators responding to clean beauty trends where supply chain transparency and responsible ingredient sourcing is seeing considerable scrutiny from discerning consumers.
"Développer de nouveaux produits pour le marché n'est pas une mince affaire pour une entreprise de notre taille ", déclare Mike Martinez, NPPPDG de l'entreprise. "Nous avons la réputation bien établie de développer des matières premières de haute qualité à maintenir, donc nous devons absolument nous assurer que tout est parfait."
Getting Meadowfoam Seed Oil XPR ready for market has included formulating and testing guide formulations with XPR in the company’s Salem, Oregon Applications Lab and introducing the product to select global partners over the last year.
“Meadowfoam Seed Oil XPR matches the specs of our flagship Meadowfoam Seed Oil so is easy to plug in to existing MSO formulations,” explains Martinez. “It’s more expensive to produce at this point, but, given its slightly lighter color and cachet of meeting Ecocert, COSMOS and NPA standards, commitments for industry uses have been strong so far. Also, since the product is essentially a uniquely Pacific Northwest story, that has a lot of appeal for brand managers looking for a great natural, ‘pride-of-place’, ingredient story.”
À propos Natural Plant Productsde, Inc.
Natural Plant ProductsInc. est la filiale de fabrication et de commercialisation de OMGune coopérative de fermes multigénérationnelles dans la région Willamette Valleyde OregonUSA... Cette relation garantit que OMG Les producteurs reçoivent un rendement équitable pour leur récolte et contribuent à préserver la communauté agricole régionale. La nature verticalement intégrée de l'organisation assure l'approvisionnement en NPPmatières premières spécialisées de l'entreprise, permet au personnel de l'entreprise de mettre en œuvre de multiples procédures de contrôle de la qualité à chaque étape de la production et garantit la transparence opérationnelle. De plus, la coopérative consacre un agronome à l'appui, au suivi et à la maximisation de la production agricole durable.
Pour en savoir plus, consultez le site https://www.meadowfoam.com
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